Accessibility isn’t a feature. It’s the future.
Access Insights is a research and design agency built by the people who helped write the rules of accessibility, including the chief architect of the ADA. We find the human needs that matter most, prove what works in real communities, and design solutions that reach everyone. Your support makes that possible.
The largest overlooked market in the world
1.6 billion people, nearly 20% of humanity, live with a significant disability, and as populations age that number is climbing toward 2 billion by 2050. They directly control $2.6 trillion in disposable income. In the U.S. alone, the disability consumer market is now worth $675 billion. Yet most products are still designed as if these people don’t exist.
This is not a niche. Everyone moves in and out of disability across a lifetime: an injury, an aging parent, a loud room, a bright screen, arms full of groceries. Products designed for the edges work better at the center. Curb cuts, captions, voice interfaces, and audiobooks all began as accessibility solutions and became universal ones.
Accessibility built in costs no more than accessibility left out
Retrofitting accessibility is expensive. Designing for it from day one isn’t. When accessibility drives the earliest decisions about what to build, for whom, and how it should behave, the result costs no more than a traditional design process and produces a product more people can buy, use, and love.
That is what we do. We take any product or service, whether yours, a startup’s, or a city’s, and run it through a process where ethnographic research, inclusive design, and engineering judgment work together. The output isn’t a compliance checklist. It’s a better product with a bigger market.
From unmet need to scaled impact
We find the strongest unmet needs among people with disabilities and older adults, test solutions where people actually live, and connect what works to the partners who can scale it.
Living Labs are the distinctive middle of our pipeline, the place where promising ideas meet real lives before anyone bets on scaling them.
Building durable accessibility infrastructure
Access Insights is completing our first Living Lab pilot, advancing two open projects, and building research methods, community, and partnerships designed to last. We work alongside mission-aligned organizations and people who want this kind of infrastructure to exist.
Our team spent decades inside one of the world’s largest technology companies learning how ideas become products. We now apply that experience exclusively to disability, aging, and human variability, combining policy authority at the level of the ADA, deep ethnographic research, and shipped product engineering in one room.
Bring us any product. We’ll make it work for more people.
We take on client work across any industry: software, hardware, services, environments. Whatever you’re building, we add the research depth and design discipline that opens it to the widest possible audience, on a traditional timeline and budget.
Built around trust, participation, and impact
Research with disabled and older communities carries real responsibility. We design programs that respect participants, protect information, and create value for everyone involved.
Genuine expertise in accessibility is rare. Expertise at this depth is rarer still.
We came together after decades at Intel Corporation: researchers, designers, engineers, and disability rights pioneers, including the chief architect of the ADA. We have shaped the laws millions rely on and the tools billions use. Several of us bring lived experience of disability to every project we touch.
By the numbers
Help shape what’s next
Join the Access Insights research community and help ensure tomorrow’s technology reflects real human experience. Already a member? Log in for your studies, preferences, and support paths. Everyone is welcome.
Join the Research CommunityBuild the future with us
Whether you’re an organization that shares our mission, a team with a product to open to more people, or a person whose experience should shape what gets built, there is a place for you here.
For organizations and product teams
For research participants